September 08, 2006

HMC Begins Journey on River

Big River is excited about our newest client, Health Management Corporation. HMC is a nontraditional health care management company that takes health insurance and health care past the old school "paying the doctor bill when you're sick or hurt" phase and pushes the envelope into plans and efforts to actually help members get healthier. With innovative solutions across the
health care spectrum, HMC is leading the way toward what's next in this exciting new environment.

HMC and Big River are conducting strategic research, creating films and collateral, TV and radio, print and web-based communications and several nonlinear media components that will build the HMC brand for years to come.

Click here to see the video we did for HMC